The Lincoln brand is always working hard to offer unique products and experiences to its discerning customers, who prefer the finer things in life from automobiles and gadgets to high-end apparel. It hasn’t been long since the launch of the much anticipated Service Valet Program, in which Lincoln offers complimentary pickup and delivery for service appointments, and the brand has already opened its doors to a new “Lincoln Experience Center” in Fashion Island at Newport Beach, California. It’s a gallery located in between a luxury spa and a Starbucks where customers can come in and experience Lincoln vehicles on a more personal level.

 

 The Experience Center will allow customers to sit in and ‘touch and feel’ vehicles, explore the available in-car technology, and even enjoy complimentary tea and expresso. Salesmen from nearby Lincoln dealers are digitally on-hand to Skype customers and allow them to set up test drive appointments. This is a wonderful way to create interest and lead generation while bringing the vehicles directly to the type of customers they covet the most. 

 The Center is super plush and includes several amenities including a connectivity lounge, café, story wall, a fit studio and more. The venue will host special events that include local chef tastings, live music, performances and entertainment. Even better, the Center will be expanding into multiple locations across the Unites States from Texas and Miami to New York City. This is such a cool concept, but why would you expect anything less? It’s the “Lincoln Way!” If you are thinking about joining the Lincoln family, we would love to have you here at McDavid Plano Lincoln. We have extensive inventory from new and used Lincoln vehicles and many other models and brands from every price point. Give us a call to get started at (866) 464-5394. See you soon!
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